Technology & Revenue Teams

revenue focused solutions

There will be a continued focus on people, processes, and technology to be successful in selling in a hyper-competitive marketplace.

Today, Pipeline by Wave focuses on the technologies that will make your outbound selling successful.

Revenue Focused Solutions

A major challenge for revenue operations is finding and implementing software solutions focused on revenue and delivering results.

Since our founding, Wave has implemented many software solutions and discovered that the biggest expense wasn’t the subscription but the time and energy required for onboarding, integrating, and customizing the software.

This experience helped establish our technology partnerships to help our clients find, implement and optimize their revenue operations without impacting employee productivity.


Finding the right accounts, contacts, and firmographic intelligence helps to ensure your team isn’t wasting time chasing prospects who will never buy.

We’re always analyzing ways to make our Sales Development Representatives more efficient for our clients, and having insights into what’s important to a prospect is critical.

A revenue focused solution that moves the needle for our clients includes our partner Zoominfo providing effective research, contact information verification, and insights to help them personalize their outbound sales messaging.


​Three hundred twenty billion emails are sent daily, and our partnership with Autobound allows our clients to not add to that noise but instead write high-quality emails in a fraction of the time.

Stop wasting time and energy guessing who to reach out to and professionally personalize every message for optimal results.​

Sales Engagement Platform

While a CRM is a primary record, having specialized software for the outbound process is vital for today’s success. Our journey with Salesloft started in 2018, and we’ve witnessed firsthand engagements with and without, and the impact is tremendous.

SalesLoft is a revenue focused solution that arms every outbound salesperson with a real-time dashboard of all cadences of predetermined touchpoints to assist them with successfully engaging in conversations with the right prospects at the right time.

Managers can quickly view a team’s velocity from messaging, call success rates, video views, and content sharing. SalesLoft will automatically prioritize engaged prospects, ensuring your team focuses on the right buyers at the right time. Now you have consistent prospecting that you can measure and adapt as needed.

Conversational Chat and Video

With Drift, Sales and Marketing teams can create a pipeline incorporating inbound and outbound elements while generating meaningful conversations.

Drift provides your prospects with a unique journey by segmenting traffic and creating playbooks relevant to their industry, company, or engagement with your sales team.

Drift Video allows salespeople to generate personalized video snippets that can help add context and clarity for the prospect while making it easy to reply via the integrated chat.

What’s Next?

The next newsletter will cover additional revenue focused solutions, including; conversational intelligence, marketing automation, contract management, and channel partner collaboration.

Thank you for reading!

David Marsh
CEO at Wave | Your Best Partner
Published Jan 17, 2022